Social Knowledge

What’s The Big Deal About Big Data

David Zahn of ZAHN Consulting, LLC and Fred McCormick of CMS Consulting, Inc.discuss the requisite steps to take to maximize the impactfulness of “Big Data” implementations and what steps to take to ensure the success of integrating technological advances into; operations, merchandising, inventory control, in-store marketing, etc.

With there being a significant amount of attention given to leveraging the advantages available through “Big Data” capabilities, the mistakes to avoid will be covered and “real-world examples” will be shared to illustrate the recommendations to ensure that expectations are met and a migratory path is established.

For more information, feel free to contact ZAHN Consulting, LLC and CMS Consulting, Inc. at either: or



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