The world’s second-biggest software maker, Oracle is shifting to cloud-based software and application services after decades of reliance on the traditional licence-based model.
“The arrival of cloud computing, big data, mobility and social media is at an inflection point for ICT infrastructure, leading to a fundamental change in business spending strategy,” said Natasak Rodjanapiches , managing director of Oracle Corporation (Thailand). Oracle expects more than copy billion in global sales for the new cloud (or SaaS) service model this year. To capitalise on the growing wave of cloud adoption, Oracle will recruit 1,000 new salespeople to promote the new service model over the next six months.
Oracle has invested $5 billion in research and development each year to strengthen its competitiveness in innovation. For its part, Oracle Thailand has set up a working team responsible for cloud computing service. The company will focus on existing enterprise customers that use Oracle software under the traditional licence model.